Blog

Increasing Member Engagement through Gamification

A Product article written by

Gamification is a business strategy that uses game design techniques in a non-game context to improve user behaviour by engaging and motivating users to achieve their goals. The purpose of gamification is to tap into the basic desires and needs of user impulses based around the concept of achievement and status.

According to a Gartner Research Report by 2015 an estimate of more than 50% of organisations managing innovation processes will gamify those processes.

First Not-for-Profit Comprehensive Research Report by Curtin University

A Association News article written by Bri Williams

The first comprehensive evidence based analysis of Australian charities has been released, and the findings reveal diversity and previously unknown facts from within the sector. The analysis of charities was drawn from 38,341 Annual Information Statements submitted in their first year of reporting to The Australian Charities and Not-for-profits Commission (ACNC) up to 30th June 2014. The report and findings is the first single source of evidence based research for the charity sector.

How to Successfully Distribute your Associations Content via Social Media

A Marketing article written by Lynne Newbury

The way in which we use social media is evolving each day and estimates indicate within the near future the majority of adults will obtain their information from social media networks rather than search engines. This may already be the case for you whether you have realised it or not. Social media networks continue to grow in terms of users and reach and there is no doubt they will become a primary source of referral traffic to your website and blog.

Having Trouble Managing Event Attendee Lists and Selling Tickets Online?

A Product article written by

A lot of time and resources are put into organising and running events for your association or NFP organisation. Events can also put a lot of unwanted stress on top of your staff members workload.

What if there was a more effective way of running your association’s events resulting in time, resources and money saved? Would you be open to innovation and change that has proven results?

Event Attendee Lists 

Are you wanting to Increase your Membership Renewal Rates but not sure where to begin?

A Marketing article written by Lynne Newbury

Member retention is a crucial aspect of any association and improving retention rates is on everyone’s to do list. The reason is simple with statistics and industry findings indicating that on average a business loses 50% of their customers every five years. This can also cost an organisation up to 7-10 times more than retaining existing members.

Not only are retention techniques important but new member recruitment is also vitally crucial.

Content is Key

Welcome Dan Keller Who Joins the ME Team!

A Association News article written by Mike Whitehouse

Aspedia Australia Appoints Dan Keller As Its New Sales Manager for Member Evolution!

Aspedia Australia is very pleased to announce the appointment of Mr Dan Keller as its new Sales Manager for the Member Evolution product. Dan commenced his new role with Aspedia Australia on 1 September 2014 and comes with a wealth of experience working with many associations, particularly after having previously worked as Sales and Marketing Director at another Australian based specialised software solutions provider. 

Steps for Taking the Plunge Towards an Innovative Forward Thinking Association

A Marketing article written by Lynne Newbury

Innovation is about having a new idea, device or process that is viewed as having a better solution to a problem that meets a new requirement or market need. Innovative ideas are being shared with us every day whether we realise it or not.

Associations and their members, sponsors, staff, committee and stakeholders face obstacles day in and day out and knowing the answer is not innovation. Rather innovation is all about asking the right questions.

First Step

Member Evolutions Association Management Software Now Integrates with Xero Accounting

A Product article written by Lynne Newbury

Keeping on top of your entire associations financials and accounts can be an extremely time consuming and a frustrating process, especially if you are using a manual or other add-on accounting software. If your current software only ‘speaks’ to one or just a couple of your other products and not your entire system then it may be time for you to rethink how you can make your job easier, while making your association run more efficiently and productively. 

Xero

How Using Drupal Software Benefits the Association Industry

A Marketing article written by Lynne Newbury

Drupal is an open source content management platform that powers millions of websites and online applications. The framework is built, used and supported by an active and diverse community of people from all over the globe. What makes Drupal so unique is that it allows you to easily organise, manage and publish content with an endless variety of customisation.

Paypal Community makes the Switch to using Drupal

A Product article written by Mike Whitehouse

The Drupal open source community continues to grow, having success among larger developer communities with x.commerce joining Twitter. The move came last month with a new division of PayPal that now serves as an open and central meeting point for over 700,000 developers for the likes of eBay, PayPal, Magento and others.

X.commerce now relies on Drupal-run sites for product information and coding tips and allows the flow of idea exchanges. Through making the switch to an open source community it enables developers to work around its documentation and communities.