Not-For-Profits Turning to a Future in IT
In today's environment Not-For-Profit organisations and associations are driven not by the need to make a profit but to expand, change and stay relevant. The need to stay relevant and evolve with the times is a huge factor as most organisations have unpaid staff and some may have both paid and volunteer staff. Not-For Profits more than ever have a need for efficient workflows and up to date technologies that can be utilised, allowing better collaboration between staff, sponsors and their members.
Utilising NFPs Resources
Associations and Not-For-Profits have to utilise the money available to them in the most efficient and effective way possible. The limited dollars mean that organisations need an enhanced method for all staff, sponsors and members to communicate. Organisations need to provide maximum value for the organisation and with every material, resource and event they provide to their members and sponsors.
The need for organisations to be on the ball with all facets of their business means that more and more organisations are turning to IT solutions to better enhance their organisation's day to day activates. Organisations are now identifying the need to employ a world class top end content relationship management (CRM) system into their business. The huge benefits and gains the organisation will have as a result of the deployment of a CRM system are realised, as well as the looming industry pressure to keep relevant and current in the competitive Australian fundraising environment.
Oxfam Australia Sees the Need for CRM Adoption
The Australian Oxfam case study reveals that this Australian NFP is turning to IT to help their organisation transform, stay relevant and on top of sector-wide trends. Oxfam's CEO highlighted a need for the organisation to respond to the current changes and to begin the transformation of turning to the cloud. As a result of the project moving to the cloud, it was expected to provide a 20% cost reduction.
A call to replace Oxfam's ageing 20 year old CRM system and adopt a top end CRM solution with open-source capabilities was in the pipeline. The NFP saw a need to reduce IT costs by implementing one solution. Another factor influencing Oxfam's decision was that they received 70% of their donations from their website so this was a crucial element not to lose, and could only increase with staying creative and innovative with their future IT decisions and motives.
Oxfam Australia is one of many Australian Not-For-Profits who are recognising a need to change, evolve and stay relevant with the help of advancing technologies.
