Marketing - Project (Launching new program, conference, event)
Need to Launch a New Project or Event For Your Association?
Often clients require assistance with the delivery of campaigns that relate to specific short term objectives or projects, such as a Conference or a Program Launch. These project specific campaigns usually require an initial component of database segmentation and/or generation so that the communication strategy for the upcoming project can be specifically targeted.
Strategies to Assist the Launch of a Project or Event
Once the audience has been defined we can deliver a structured series of activities over the term of the project including:
- Event Promotion
- Conference Advertising
- Marketing a Community Project
- Gaining Webinar Attendees
These specific project campaigns can be done on an ad hoc basis as needed, or for regular conferences or meetings can be used on a monthly basis.
How To Achieve a Great Project or Event Launch
The following campaign elements can be introduced to produce an effective Project or Event Launch Campaign:
Specific project campaigns can be run alongside the campaigns above by adapting the elements to include these projects.
Find Out How To Effectively Launch Your New Project of Event
Member Evolution understands the Association marketplace and has a proven success rate with marketing for Associations. We would be happy to assist you with launching your next Project or Event.
Contact us for more information on Project or Event Launch Campaigns or to discuss other marketing options.
